The Radio Advertising Bureau (RAB) has announced the continuation of its ‘Radio Works’ initiative with a new installment focusing on the automotive industry, titled “Radio Works for Automotive.” This timely presentation comes as the auto sector reports its strongest sales performance in nearly three years, rounding off 2024 with significant momentum.
As the industry faces potential headwinds from upcoming tariffs, the webinar aims to dissect whether the surge in auto sales will continue or if it will be hampered by these new challenges. Tyson Jominy, Vice President of Data and Analytics at J.D. Power, is slated to provide a current and comprehensive analysis of the auto industry’s landscape during the session.
The webinar is scheduled for noon CT on Wednesday, April 30. It is designed to equip participants with valuable insights into one of radio’s largest advertising categories, which could face a tumultuous period due to external economic factors.
Registration is open and complimentary for RAB members. Additionally, the session will be available for on-demand viewing, ensuring that those unable to attend live can access the insights at a later time. For more details and to register for the event, members can visit here
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