Futuri, a provider of AI-driven broadcast solutions, has announced a major redesign of its flagship real-time content intelligence platform, TopicPulse. This update aims to provide broadcasters, content creators, and digital publishers with enhanced tools to deliver relevant, engaging content to their audiences.
Designed to analyze audience behavior in real-time, TopicPulse offers actionable insights into trending stories, audience engagement, and untapped angles on current topics. The platform’s core purpose is to empower users to identify content that resonates most effectively across broadcast, digital, and social media platforms.
New Features and Enhancements:
- Smart Pulses: Customizable content categories allow users to track audience interest in key topics relevant to their markets.
- Uncovered Angles: A feature that highlights story angles not yet explored, enabling broadcasters to deliver fresh perspectives.
- Community Radar: This tool tracks activity in select Facebook groups, offering a localized look at audience interests within the TopicPulse ecosystem.
- Broad Media Scanning: TopicPulse monitors X (formerly Twitter), Instagram, Facebook, and over 250,000 news sources to identify the most relevant stories in real time.TopicPulse President Jay O’Connor highlighted the role of customer feedback in shaping the redesign. “Our customers have been instrumental in defining the features that matter most. This redesign is a testament to their input and our focus on delivering tools that inform what their audiences care about right now.”
TopicPulse aims to help media organizations stay ahead in a competitive landscape, ensuring their content choices resonate with local audiences and key demographics.
You must be logged in to post a comment.