Recently, a sharp and forward-thinking client forwarded me an article referencing findings published in The Journal of Consumer Research, along with the following question: “We do a lot of research to make our products more likable—but what else do we need to do to make them more consumable?” Inherent in this question is the understanding that likeability does not fully
See Full StoryPodcast Influence On Politics
In a recent development highlighting the increasing influence of podcasts on political campaigns, experts have noted their pivotal role during the 2024 elections. Notable appearances by figures such as Donald Trump and Kamala Harris on various podcast shows underscored the medium’s growing importance in shaping voter opinions. Gabriel Soto, Senior Director at Edison Research, alongside
See Full StorySeeking Senior Account Executive
Location: Charlotte, NC | Beasley Media Charlotte is seeking a talented and dynamic Multi-Media Senior Account Executive who thrives in a fast-paced working environment. We are looking for a passionate, motivated, goal-oriented and highly competitive individual with a proven record of accomplishment. We hire driven, resourceful, organized, customer-focused problem solvers who have great communication skills and
See Full StoryWanted | Digital Sales Executive
Location: Charlotte, NC | Beasley Media Group Charlotte’s Digital Sales Team is growing again! We are looking for a top tier digital sales architect with minimum 3 years digital sales experience to join our team. This job requires the ability to develop new business, grow existing digital revenue while developing and retaining strong client relationships. BMG-Charlotte’s
See Full StoryFEB ’25, 6+ Baltimore, Denver, Detroit, Miami, Phoenix, San Diego, St. Louis, Tampa, Washington, DC
RADIO RATINGS FOR SUBSCRIBING STATIONS BALTIMORE | DENVER-BOULDER | DETROIT | MIAMI-FT. LAUDERDALE-HOLLYWOOD PHOENIX | SAN DIEGO | ST. LOUIS | TAMPA-ST. PETERSBURG-CLEARWATER | WASHINGTON, DC Nielsen ratings Wednesday at 5PM(EST): Charlotte, Cincinnati, Columbus, OH, Kansas City, Las Vegas, Orlando and Pittsbiurgh.
See Full StoryThe Governor On-Air At The Sports Shop
The Sports Shop in Raleigh-Durham is one of the fastest growing and most active sports talk shows on the air today. In radio, good ratings and listeners do count. The show is fun with lots of personality and local listener interaction. But more importantly, the sports topics and the mega sports star connections they have
See Full StoryNAB Rallies Behind Local Radio
In a united effort to safeguard local radio’s future and its crucial role in community service, broadcasters from all 50 states, the District of Columbia, and Puerto Rico have rallied to adopt two significant resolutions during a pivotal conference in Washington, DC. The first resolution supports the Local Radio Freedom Act (LRFA), which calls on
See Full StoryAWMF Announces 50th Annual Gracie Awards Winners
The Alliance for Women in Media Foundation (AWMF) has announced the winners of the landmark 50th Annual Gracie Awards. This golden anniversary celebrates half a century of significant contributions by women in media and sets a forward-looking agenda for diversity and empowerment in the industry. The awards gala is scheduled for May 20 at the Beverly
See Full StorySuperadio To Distribute ”Southern Soul Mix”
Superadio Networks has announced the launch of a new mixshow, “Southern Soul Mix with Jammin’ Jay,” which will showcase the distinctive sounds of Southern R&B, blues, and funk to a nationwide audience. Helmed by the renowned Jammin’ Jay, the program aims to redefine listener expectations for the Southern Soul genre. “Southern Soul Mix with Jammin’
See Full StoryFEB ’25, 6+ Atlanta, Chicago, Dallas, Houston, Los Angeles, New York, Philly, San Francisco
RADIO RATINGS FOR SUBSCRIBING STATIONS ATLANTA | CHICAGO | DALLAS-FT. WORTH | HOUSTON-GALVESTON | LOS ANGELES | NEW YORK | PHILADELPHIA | SAN FRANCISCO Nielsen PPMs coming Tuesday at 5PM(EST): Denver, Detroit, Miami, Phoenix, San Diego, St. Louis, Tampa and Washington, DC.
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