Trust in news media continues to wane, yet Americans recognize its critical role in sustaining a healthy democracy, according to new polls by HarrisX and Harris Poll. Despite concerns over misinformation and bias, media consumption habits remain strong among a subset of the population identified as “news junkies.” A HarrisX survey reveals that 42% of
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True Crime Podcast Shows Huge Growth
The true crime genre has seen exponential growth in podcasting, positioning itself as a dominant category among American listeners, according to the newly released True Crime Consumer Report from Edison Research and audiochuck. Data from Edison Podcast Metrics highlights how the audience for true crime podcasts has expanded significantly over the past five years. In
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Podcast Are Powerful For Brands And Growing
Podcasts continue to solidify their position as a powerful medium for brands, with a recent survey highlighting the effectiveness of podcast advertising. Conducted by Veritonic, the survey provides insights into how brands can optimize their audio creative strategies to maximize impact and drive measurable results. The survey revealed that 29% of podcast listeners are “likely”
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Futuri Announces Major Redesign Of Real-Time Content Intelligence
Futuri, a provider of AI-driven broadcast solutions, has announced a major redesign of its flagship real-time content intelligence platform, TopicPulse. This update aims to provide broadcasters, content creators, and digital publishers with enhanced tools to deliver relevant, engaging content to their audiences. Designed to analyze audience behavior in real-time, TopicPulse offers actionable insights into trending
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Theo Bland | The Case for Daily Specialty Programming: Unlocking Radio’s Full Potential
Insite Contributor: Theo Bland, Urban Radio Creative Last week, an industry friend and colleague asked me why I was going all in on building Urban Radio Creative? I want to share with you the answer I gave to my colleague. In today’s increasingly competitive media landscape, radio must distinguish itself as a vital and engaging
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MMTC | Infrastructure Deployment: Where We Stand
Join MMTC, ALLvanza, OCA – Asian Pacific American Advocates, and LGBT Tech on November 20th at 12 noon for an informative session on the latest developments in the Congressional infrastructure plan and its impact on modernizing telecommunications infrastructure nationwide in Washington, DC. Industry leaders, regulators, and policy experts will discuss progress on key initiatives, share
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Black Entrepreneurs Day
11.22.24 Sign up for FREE TICKETS to attend the highly-anticipated return of Daymond John’s Black Entrepreneurs Day at the legendary Fox Theatre in Atlanta, Georgia on Friday, November 22nd. Listen in on conversations from Daymond John, Charlamagne tha God, Flavor Flav, Kelly Rowland, Rashad Bilal, Troy Millings, Jordan Chiles, and superstar musical performance by 2
See Full StoryInsite | AM/FM Radio Dominates Ad-Supported Audio
Edison Research’s latest Share of Ear report for Q3 2024 reaffirms AM/FM radio’s position as the leading ad-supported audio platform in the U.S., maintaining its dominance across all major demographics. The quarterly study, which surveys 4,000 Americans annually to track audio consumption habits, highlights trends in ad-supported audio, offering valuable insights for advertisers. Key findings
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Carr Named Chairman Of The FCC
President-elect Donald Trump has announced his intention to appoint Brendan Carr as the new Chairman of the Federal Communications Commission (FCC). Carr, a Republican and current FCC Commissioner, has been serving on the commission since 2017, when he was unanimously confirmed by the Senate after being nominated by Trump. In a statement on Sunday, Trump
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PPMs Start 11.25.24
Nielsen PPM markets start 11.25.24 at 5PM(EST): Atlanta, Chicago, Dallas, Houston, Los Angeles, New York, Philadelphia and San Francisco.
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Moneyball: Likely Ratings Participants Who Prefer Top 40 and Hot AC, Part 2
Nuvoodoo Research: Leigh Jacobs & Carolyn Gilbert Thanks again to NuVoodoo EVP Marketing Strategy, Mike O’Connor, for his help with the massive lift of this week’s Moneyball for Radio. Welcome back! Last week in Part 1, we explored programming media consumption patterns among likely ratings respondents in Top 40 and Hot AC formats, examining key
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